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The studio blog is a place to show our thinking in public, sharing the inspirations and processes that get us to the end of a project.

A Nod from the Master of Cyberpunk

This month's MAKE magazine has an article by Bruce Sterling titled 'Designer Futurescape', a title and topic that refers to my talk 'Design Futurescaping' at LIFT09 in Geneva earlier this year. df To quote just a few lines from the article: "Is it really so important to make a real thing, to have an empirical referent, a "real" physical object that actually sits there, solid on the mantelpiece? Or is the true action in distributing the potential to make things through a webbed community of makers? Not "virtual reality" - that's so old hat - but "reality as a web service." A real landscape full of real stuff, that is mapped, infiltrated, subsumed, by a futurescape full of potential stuff. Distributed, collaborative reality in permanent beta. That describes the futurescape, it makes the former distinctions between designers, science fiction writers, trend analysts, and even manufacturers look quite archaic." It is exciting to find this in the MAKE magazine, which emphasises the point we, at Superflux are trying to make. Not only designing futurescapes, but 'making' them tangible, and creating ways of distributing and testing them today.

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